1. Introduction

This Cookie Policy explains how FULCRUMIQ GROUP HOLDINGS LLC, referred to as “FulcrumIQ,” “the Company,” “we,” “us,” or “our,” uses cookies, pixels, tags, scripts, local storage, analytics tools, attribution tools, and similar technologies on our website located at https://fulcrumiq.com.

FulcrumIQ provides Business-to-Business Services. We install AI-powered business growth infrastructure for service businesses, including AI reception, CRM automation, lead-flow automation, smart websites, reputation systems, search visibility systems, customer communication workflows, and related operational automation.

This Cookie Policy is intended to explain website tracking and measurement practices. It does not replace our Privacy Policy, Terms of Service, SMS consent language, or official Lead Flow Audit form consent process.

This Cookie Policy should be read together with our Privacy Policy at https://fulcrumiq.com/privacy-policy and our Terms of Service at https://fulcrumiq.com/terms-of-service.

2. Business Identity

The legal entity responsible for this website and the cookie practices described in this Cookie Policy is:

FULCRUMIQ GROUP HOLDINGS LLC

Website: https://fulcrumiq.com

Customer Support: [email protected]

Phone: +1 (786) 699-7172

Business Location: Miami, Florida, United States

Legal Mailing Address: 11010 Southwest 142nd Court, Miami, FL 33186, United States

3. What Cookies and Similar Technologies Are

Cookies are small text files that may be placed on your browser or device when you visit a website. Cookies help websites remember information about your visit, support website functionality, measure performance, improve user experience, and understand how visitors interact with website pages.

Similar technologies may include pixels, tags, scripts, software development kits, local storage, session storage, device identifiers, analytics tools, attribution tools, and other technologies that collect or store information about website activity.

These technologies may collect information such as browser type, device type, IP address, approximate location, pages visited, referral source, links clicked, time spent on pages, form interaction data, and other website usage information.

4. How We Use Cookies

FulcrumIQ may use cookies and similar technologies for the following purposes:

To operate and maintain the website
To support page loading, navigation, forms, security, and basic functionality
To understand how visitors use website pages
To measure website performance and user experience
To improve page structure, content, design, and accessibility
To understand which pages, buttons, and calls to action receive engagement
To measure the effectiveness of website traffic sources and campaigns
To support CRM attribution and lead-source reporting
To help prevent fraud, abuse, spam, and unauthorized activity
To support security, diagnostics, testing, and platform reliability

Cookies are used for website operation and measurement. Cookies do not create consent to receive SMS or text messages.

5. Types of Cookies We May Use

Cookie Type	Purpose	Examples of Use
Strictly Necessary Cookies	Required for the website to function properly.	Page loading, navigation, security, form operation, session management, and basic website functionality.
Performance and Analytics Cookies	Help us understand website usage and improve performance.	Page visits, time on page, traffic source, device type, browser type, and general user behavior trends.
Functionality Cookies	Help remember certain choices or improve user experience.	Preference settings, form experience, user interface improvements, and website usability enhancements.
Advertising Measurement and Attribution Cookies	Help measure the effectiveness of website traffic sources, paid campaigns, and referral channels.	Campaign attribution, conversion measurement, retargeting eligibility, source tracking, and ad performance reporting.
Security and Diagnostic Cookies	Help protect the website and diagnose technical issues.	Fraud prevention, bot detection, abuse prevention, system diagnostics, and website reliability monitoring.

Some cookies may be placed directly by FulcrumIQ or our website platform. Others may be placed by third-party service providers used to operate, measure, secure, or improve the website.

6. Cookies and SMS Consent

Cookies, pixels, tags, analytics tools, attribution tools, retargeting technologies, and website advertising measurement technologies do not create SMS consent.

SMS communication is used only for individuals who submit the official FulcrumIQ Lead Flow Audit form or otherwise provide express SMS opt-in consent.

SMS messages may relate to the user’s inquiry, scheduling, confirmations, appointment reminders, service updates, onboarding coordination, customer support, and follow-up directly related to the user’s request or service relationship.

Providing a phone number through a form or communication channel does not, by itself, create SMS consent. SMS consent requires a separate affirmative opt-in action, such as selecting an optional SMS consent checkbox that is not pre-selected.

Consent to receive SMS or text messages is optional and is not required as a condition of purchase.

Users may reply STOP to opt out of SMS messages or HELP for support. Message frequency may vary. Message and data rates may apply.

Mobile Opt-In Data Protection: Mobile opt-in information and SMS consent records will not be sold, rented, or shared with third parties or affiliates for marketing or promotional purposes.

No mobile information will be shared with third parties/affiliates for marketing/promotional purposes. Information sharing to subcontractors in support services, such as customer service, is permitted. All other use case categories exclude text messaging originator opt-in data and consent; this information will not be shared with any third parties.

7. Advertising Measurement, Attribution, and Retargeting

FulcrumIQ may use advertising measurement, attribution, and retargeting technologies to understand how website visitors arrive at our website, which pages they view, whether they interact with calls to action, and whether website campaigns are effective.

These technologies may help us measure campaign performance across channels such as search engines, social platforms, referral websites, paid media, organic search, email links, partner links, and other traffic sources.

These tools may allow third-party platforms to recognize your browser or device for measurement, attribution, or retargeting purposes, depending on your browser settings, platform settings, cookie settings, and applicable law.

Advertising measurement and retargeting cookies are used for website and campaign measurement. They do not authorize SMS messages, do not create SMS consent, and do not permit FulcrumIQ to sell, rent, or share mobile opt-in data or SMS consent records for advertising purposes.

8. Third-Party Tools and Service Providers

We may use third-party platforms and service providers to operate, measure, secure, improve, and support the website.

These providers may include website hosting providers, website builders, CRM platforms, analytics providers, advertising measurement platforms, tag management tools, form providers, phone and messaging providers, AI service providers, security tools, payment processors, and customer support systems.

Examples of third-party tools that may be used now or in the future include:

Website hosting and website builder platforms
CRM and automation platforms
Google Analytics or similar analytics tools
Google Ads measurement tools
Meta Pixel or similar platform measurement tools
LinkedIn Insight Tag or similar B2B attribution tools
Tag management tools
Security, anti-spam, and diagnostic tools
Form, booking, calendar, phone, email, and SMS providers

Third-party providers may process information according to their own privacy policies, cookie policies, and terms. We do not control all third-party cookies or tracking technologies after they are placed by a third-party platform.

Service providers are not authorized to use mobile opt-in information or SMS consent records for their own advertising, marketing, or promotional purposes.

9. Your Cookie Choices

You can control cookies through your browser settings. Most browsers allow you to block cookies, delete cookies, receive alerts before cookies are placed, or limit certain types of tracking.

You may also be able to control advertising measurement and retargeting preferences through the settings provided by search engines, social platforms, device operating systems, and advertising networks.

If a cookie banner, preference center, consent manager, or similar tool is available on our website, you may use that tool to manage cookie preferences where supported.

Blocking or deleting cookies may affect website functionality, page performance, form operation, analytics accuracy, and user experience.

Browser-level “Do Not Track” or similar signals may not be recognized uniformly across all websites, browsers, or platforms. Where legally required or technically supported, we will follow applicable requirements for cookie consent, tracking preferences, and opt-out rights.

10. Cookie Retention

Cookies may remain on your browser or device for different periods of time depending on the type of cookie and its purpose.

Session cookies may expire when you close your browser. Persistent cookies may remain for a defined period or until you delete them. Third-party cookies are controlled by the provider that places them and may have their own retention periods.

We may retain website analytics, attribution, diagnostic, and performance data for as long as reasonably necessary to support website operation, reporting, security, compliance, service improvement, and business records.

SMS consent records, opt-in records, opt-out records, STOP requests, HELP requests, and mobile communication preference records are governed by our Privacy Policy and may be retained as necessary to demonstrate compliance and honor user preferences.

11. Updates to This Cookie Policy

We may update this Cookie Policy from time to time to reflect changes in our website, technology, analytics tools, attribution tools, service providers, privacy practices, legal requirements, platform requirements, or business operations.

When we update this Cookie Policy, we may revise the “Last Updated” date shown on this page.

Continued use of the website after updates are posted means you acknowledge the updated Cookie Policy, unless otherwise required by law.

12. Contact Information

If you have questions about this Cookie Policy, website tracking, advertising measurement, analytics tools, SMS consent, or privacy practices, please contact us: